Sales of OLED monitors likely to top $1B in 2025

MW
Mike Wheatley
Sales of OLED monitors likely to top $1B in 2025

The market for OLED monitors didn’t even exist in 2021, but the segment has grown at a rapid rate since the first such products emerged one year later.

Now, the market research firm Omdia is forecasting OLED monitors to generate more than $1 billion in sales this year. PC Gamer was the first to report Omdia's new forecast.

The booming monitor market is still dominated by LCD displays, but OLED monitors are fast catching up, having grown their market share to 13.3% in 2024, the first time they hit double figures.

Until this year, the vast majority of OLED monitors were targeted exclusively at gamers, but for the first time in 2025 we’re expecting to see multiple brands launch more general purpose monitors. These products are designed to be more versatile, mostly aimed at general media consumption, although they can also be used for tasks such as office, graphics and image editing work.

In addition, we’re expecting to see lots of improved gaming monitors emerge this year, with LG Display saying it will launch a new 45-inch 5K2K resolution OLED panel that brings pixel density up to new heights.

Meanwhile, Samsung Display is set to launch its first 5-layer QD-OLED panels this year, bringing enhancements in colour and picture quality.

Moreover, LG Display says it will start transitioning its OLED monitors to its newer Primary RGB Tandem structure, promising similar enhancements in picture and graphics quality.

The two companies maintain almost total dominance of the OLED monitor display market, having waited almost ten years following the arrival of the first OLED televisions to expand into this adjacent sector. Combined, they commanded a 99.8% share of total sales in the market in 2024, with only a few Chinese brands offering some token competition.

OLED monitors provide deeper blacks and 100-times faster response times compared to LCD versions, and their self-emissive pixels mean they often outperform LCD in various other aspects, such as contrast ratio. These days, the vast majority of premium gaming monitors are made from OLED, not LCD.

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LG and Samsung may not always have things their own way in the OLED monitor segment though, for TCL’s CSOT is planning to enter the market this year with its inkjet-printed RGB OLED display panels, providing some stiffer competition from China at last. With its entrance into the market, it’s easy to see the price of OLED monitors coming down, which would likely bring a further boost to sales.

At present, LG Display offers 27-inch, 32-inch, 34-inch, 39-inch and 45-inch panels for OLED monitor makers, while Samsung Display sells 27-inch, 32-inch, 34-inch and 49-inch panels. The two companies supply a number of top monitor brands besides their own parent companies, including the likes of Acer, Asus, Dell and MSI.

Looking forward, the pace of innovation is expected to increase, with Samsung Display planning to launch its first 5K resolution 27-inch QD-OLED display. Moreover, the two Korean giants are also exploring the adoption of Blue PHOLED technology that would likely bring a further boost to OLED picture quality.