Virgin Media to Show French Open Tennis in 4K HDR

MW
Mike Wheatley

Virgin Media says it’s planning to cover the French Open tennis tournament “Roland Garros” in 4K Ultra HD with High Dynamic Range, which would be the first time a UK broadcaster has provided such coverage, Inside CI's Steve May reported.

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The company says it plans to make Eurosport’s HDR coverage of the tournament available to all of its UK subscribers.

The coverage won’t extend to the entire tournament, but will be focused on matches at the newly renovated, main Phillipe Chatrier court in 4K with HDR. The company will use Hybrid Log Gamma technology, with the content being made available to Virgin Media subscribers via its V6 set top box.

In order to access the tennis in 4K HDR, all viewers will need to do is hit the red button on their remote controls while switched on to Eurosport 1 HD or Eurosport 2 HD.

“We are upping our game once more this summer by broadcasting one of the most prestigious tennis competitions in the highest picture quality currently available,” said Virgin Media’s chief digital entertainment officer David Bouchier. “Our customers will be able to get even closer to the action with HDR technology on our V6 box bringing the action right into the homes of our customers.”

Eurosport is planning to cover every single match that takes place on the Phillipe Chatrier court in 4K HDR throughout the tournament, which runs until June 9th.

The Roland Garros tournament is also the subject of an experimental 8K test broadcast by French broadcaster PSB France Télévisions. Those tests will see more than 100 hours of live 8K content being produced and aired live over satellite and video-on-demand channels via a 5G network. The 8K content will be shown in Germany, Japan, Poland, the Netherlands and the US, but alas, UK viewers will miss out.